At the time of this writing, website personalization is irrefutably the number one way an eCommerce marketer can drive faster time to the first sale, higher average cart value and increase customer lifetime value. The trouble is that many organizations are thinking about personalization all wrong...
Keep ReadingAt the time of this writing, website personalization is irrefutably the number one way an eCommerce marketer can drive faster time to the first sale, higher average cart value and increase customer lifetime value. The trouble is that many organizations are thinking about personalization all wrong…
You’re invited to Join Aran Rasmussen, Automat’s Head of Product Marketing, as he shares research and recent examples…
Helping 1st Time Visitors Convert Faster Partnering with Automat, Nox created a conversational experience that set the bar…
Moving from an endless scroll of products… to personalized hair care experiences for each visitor. Download the Case…
Engagement as a success metric has grown up and is finally ready to make its way in the business world. For eCommerce marketers, the soft and fluffy “likes” and “shares” of days gone by have been replaced by eCommerce website engagement metrics that are ready and able to demonstrate some breadwinning power.
Simply put, zero-party data enables natural web personalization. As natural personalization goes up, creepiness goes down; ideally, creepiness is wholly removed from the interaction.
Listen to your customers, learn their needs and recommend the right products with Personalized Shopping Experiences.
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